this post was submitted on 10 Feb 2025
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Most of the way through bag #3 and I just noticed they're not calling these "tortilla chips" anymore..

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[–] MacNCheezus@lemmy.today 4 points 7 hours ago

You should be concerned that someone might construe this as an advertisement

[–] Atelopus-zeteki@fedia.io 61 points 1 day ago (3 children)

"Can you hand me that bag of flavored triangles" said no one, and never.

[–] BreadOven@lemmy.world 5 points 21 hours ago (1 children)

Sounds like something a narc would say.

[–] Atelopus-zeteki@fedia.io 2 points 21 hours ago

Good point. "When someone says that, I'll know", Atelopus-zeteki.

[–] werefreeatlast@lemmy.world 8 points 1 day ago

Pass me the American Triangles!

[–] thebigslime@lemmy.world 11 points 19 hours ago

Maybe they no longer satisfy the governmemt definition of tortilla chip? Like "cheese product" or frozen dairy treat".

[–] SnotFlickerman@lemmy.blahaj.zone 48 points 1 day ago* (last edited 1 day ago) (13 children)

EDIT: Actually I think @juliebean@lemm.ee figured it out. Link to their comment.

EDIT II: Please upvote their comment instead of mine, thank you.


Tostitos is a brand so it may be a branding thing and attempt to distance themselves from actual tortilla chips?

They want you to say Tostitos, not "tortilla chips" because to them their brand messaging matters more than your reality.

"Hun can you pick up a bag of tortilla chips?"

"Hun can you pick up a bag of Tostitos?"

The purpose is to get you saying the latter without even thinking about it.

Like all facial tissue being called "Kleenex" and all internet searches being called "Googling."

Also Juantonios (formerly known as Juanitas) fucking flames these lame chips asses. Juantonios best tortilla chip, fight me.

[–] Aeri@lemmy.world 7 points 21 hours ago

I mean a lot of companies are like "stop it we don't want to be a generic trademark!" because it can cause them problems.

[–] Captain_CapsLock@lemmy.world 2 points 16 hours ago (1 children)

I just noticed the Juantonitos instead of Juanitas thing in the store tonight. And I felt like I was being gaslit. Like a Bearenstien bears gag. When did that happen? I would have thought I would have heard about it because they've got a factory in the next town over.

[–] SnotFlickerman@lemmy.blahaj.zone 4 points 16 hours ago* (last edited 16 hours ago) (1 children)

It's been a slow changeover since 2022 when they lost a trademark dispute with another company that owned the name "Juanita's" trademark and also made Mexican food.

The website even got updated with the new name, which is a mashup of the names of the original Juanita and her husband Antonio. I personally love the new name, I think it's sweet.

https://www.wweek.com/restaurants/cheap-eats/2022/12/31/juanitas-chips-now-sold-nationwideas-juantonios/

https://www.juantoniossnacks.com/

Sasser, one of the founders of Untitled Goose Game publisher Panic, followed up with the answer in a few days, via a post from The Trademark Lawyer: California-based Juanita’s Foods, a maker and distributor of canned Mexican food products, had filed suit in federal court this August against Juanita’s chips parent company Dominguez Family Foods, alleging it was violating the terms of an agreement to use “Juanita’s” only on products sold in the Pacific Northwest (defined as Alaska, Idaho, Montana, Nevada, Oregon, Washington and Wyoming).

“Plaintiff could have filed a trademark infringement lawsuit and shut down Dominguez” in the late 1980s, the lawsuit claims. “Instead, Plaintiff gave Dominguez the benefit of the doubt. It offered Dominguez an opportunity to continue using the Juanita’s mark, subject to very specific restrictions that were intended to avoid any consumer confusion between their brands.”

[–] Captain_CapsLock@lemmy.world 2 points 15 hours ago

Thanks for the info. I'm stoked that they didn't get buried by the lawsuit. They employ a lot of people in my community and their Chilipeño chips are the bomb!

[–] Phil_in_here@lemmy.ca 8 points 1 day ago (2 children)

That's a very generous assumption for a company whose "flavoured, uhhh, triangles" can't pass the legal threshold of the word "chip" or "snack", let alone "tortilla".

[–] SnotFlickerman@lemmy.blahaj.zone 18 points 1 day ago* (last edited 1 day ago) (4 children)

That part I was unaware of. Can you provide evidence for this, because a quick search only surfaces that they were sued for not actually including natural lime flavor in the "hint of lime" chips. They were extensively referred to as "tortilla chips" in those articles. I have yet to find anything saying that they don't meet the legal definition of "tortilla chip."

EDIT:

They're still described as tortilla chips, just not on the front of the bag. The ingredients are literally just corn, oil, salt, and added flavoring on the flavored ones. I don't know how that "doesn't meet the legal definition."

[–] Phil_in_here@lemmy.ca 8 points 23 hours ago

Can you provide evidence for this

Oh, no, we're in lemmyshitpost, so I was just talking shit about the absolutely insane marketing choice to try to sell them as "triangles".

But here we are talking about it, so fuck me, it's working.

[–] burgersc12@mander.xyz 3 points 23 hours ago (1 children)

I wouldn't think the website would be as highly regulated like the outside of the packaging. Maybe I'm wrong tho

[–] SnotFlickerman@lemmy.blahaj.zone 2 points 23 hours ago* (last edited 23 hours ago) (1 children)

~~Ingredients lists aren't tightly regulated? Most of these chips only have three ingredients listed: Corn, Oil, Salt. That's from the bag of Restaurant Style.~~

~~I think you're just reaching, there's not a lot of evidence to support your assertion. There wasn't much to support my assertion either, which is why I think @juliebean@lemm.ee had the right answer.~~

Helps to make sure you're talking to the right person.

[–] burgersc12@mander.xyz 2 points 23 hours ago* (last edited 23 hours ago) (1 children)

What, I said they are regulated. Just pointing out websites aren't regulated by the FDA

[–] SnotFlickerman@lemmy.blahaj.zone 3 points 23 hours ago* (last edited 23 hours ago) (1 children)

~~Woosh. If the only ingredients are corn, oil, salt, then how do they not meet the legal definition for tortilla chips~~

Helps to make sure you're talking to the right person.

[–] burgersc12@mander.xyz 2 points 23 hours ago* (last edited 23 hours ago) (1 children)

Read my first comment again, not sure where you're getting the idea that I think they do not meet the legal definition of tortilla chip? They probably do, but I have no idea one way or the other.

[–] SnotFlickerman@lemmy.blahaj.zone 4 points 23 hours ago* (last edited 23 hours ago) (1 children)

Forgive me, that is my fault, I thought you were the person I was originally responding to. My apologies. I did not mean to put words in your mouth and that's totally on me.

[–] burgersc12@mander.xyz 3 points 23 hours ago (1 children)

Hey I appreciate it. Sorry for being a bit rude as well :)

[–] SnotFlickerman@lemmy.blahaj.zone 2 points 22 hours ago

No problem, it's understandable to get frustrated and a bit rude when someones putting words in your mouth. Thanks for being forgiving.

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[–] burgersc12@mander.xyz 2 points 23 hours ago* (last edited 23 hours ago)

It's like when you see a "cheese product". It is kinda cheese. So these are kinda tortilla chips I bet.

[–] General_Shenanigans@lemmy.world 1 points 17 hours ago

Is it not just a new way of distinguishing them from the round (circle) ones?

[–] can@sh.itjust.works 6 points 1 day ago

Like all facial tissue being called "Kleenex" and all inte**rnet searches being called "Googling."

That is not something either company wants. Neither does Velcro.

[–] LGTM@discuss.tchncs.de 4 points 1 day ago (2 children)

Wouldn't this make them lose their trademark (or whatever the appropriate term is) because it goes into commom use? I swear that happened with another company

[–] papalonian@lemmy.world 8 points 1 day ago (2 children)

I swear that happened with another company

It happened to a number of companies. Flip Phone, Laundromat, Trampoline, Escalator... all used to be protected names.

[–] magnetosphere@fedia.io 3 points 1 day ago (1 children)

Cool link. Lots of surprising ones. Hovercraft? Linoleum? Thanks!

[–] papalonian@lemmy.world 2 points 1 day ago

It's one of my favorite Wikipedia articles. I check it out every here and then. Glad you got a kick out of it!

[–] LGTM@discuss.tchncs.de 3 points 1 day ago (1 children)

Flip phone is news to me, so is airfryer???????

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[–] VitoRobles@lemmy.today 2 points 23 hours ago (1 children)

Shit. I say Tostitos instead of tortilla chips, because Tostitos taste differently to me. My wife and I love Tostitos and salsa. But I also prefer regular tortilla chips with cheese.

I've been indoctrinated.

[–] nomy@lemmy.zip 1 points 21 hours ago

I say "the thin and crispy tortilla chips" and Tostitos is the company that makes those so they get my money.

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[–] i_dont_want_to@lemmy.blahaj.zone 26 points 1 day ago (2 children)

Power, Wisdom, and Courage

Hint of Lime

[–] hansolo@lemm.ee 5 points 23 hours ago

Followed by a Mariachi band playing the original Legend of Zelda theme.

[–] lime@feddit.nu 3 points 22 hours ago

dunk the rabbit into the fusebox to short the tunnel of love.

that's today's hint of lime

[–] juliebean@lemm.ee 26 points 1 day ago (1 children)

maybe it's to distinguish from all the other funky shaped tortilla chips you can get these days? like, there's ones that are little strips, or whole round tiny tortillas, or weird little bowl shapes.

[–] SnotFlickerman@lemmy.blahaj.zone 15 points 1 day ago* (last edited 1 day ago)

I had this thought, too. In fact, other bags of Tostitos seem to back that theory up with the names on each bag.

Restaurant Style, Bite Size Rounds, Flavored Triangles, Thin & Crispy, Cantina Traditional Yellow Corn, Crispy Rounds, their own trademarked "Scoops!" and so on.

There's even "Lightly Salted" that says "50% Less Sodium than Tostitos Original Restaurant Style Tortilla Chips."

The Original Restaurant Style may not say "Tortilla Chips" directly on the front, but the Lightly Salted bag definitely says that Original Restaurant Style are tortilla chips.

EDIT: I think you're 100% correct, actually.

[–] Vinny_93@lemmy.world 18 points 1 day ago (2 children)

Give it a couple of iterations and it'll just say 'things'

[–] EmoDuck@sh.itjust.works 13 points 1 day ago (1 children)

Holy shit, I love things. Some of my favorite things are things

[–] Vinny_93@lemmy.world 7 points 1 day ago (1 children)

If you enjoy things, just you wait until you discover stuff

[–] Voyajer@lemmy.world 13 points 1 day ago

Time to consult the ingredients list

Shapes derived from corn-like synthetic substances

[–] Bishma@discuss.tchncs.de 6 points 1 day ago (1 children)

Its a long tradition. Reeser's doesn't make sausage it makes a "Cured Pork and Beef, Beef Heart, Cereal, and Soy Protein Concentrate Product."

Also Subway's bread is legally cake (in Ireland). That doesn't directly relate, but its one of the food facts I love.

[–] deegeese@sopuli.xyz 3 points 1 day ago

Maybe it’s not sausage because there’s no casing?

[–] spankmonkey@lemmy.world 5 points 1 day ago (2 children)

Eeww, those are horrible. Like whatever they put on them feels like it is eating your tongue and they just feel fuzzy. Plus they make your fingers feel even more gross than nacho or ranch doritos.

Hint of lime my ass, they are a full on assualt on the senses.

[–] deegeese@sopuli.xyz 2 points 21 hours ago

No wonder, there’s not actually any lime, just an unholy chemical concoction.

https://tools.myfooddata.com/nutrition-facts/1663223/wt1

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Idiocracy timeline

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