this post was submitted on 20 Aug 2024
390 points (96.2% liked)

News

22869 readers
5144 users here now

Welcome to the News community!

Rules:

1. Be civil


Attack the argument, not the person. No racism/sexism/bigotry. Good faith argumentation only. This includes accusing another user of being a bot or paid actor. Trolling is uncivil and is grounds for removal and/or a community ban.


2. All posts should contain a source (url) that is as reliable and unbiased as possible and must only contain one link.


Obvious right or left wing sources will be removed at the mods discretion. We have an actively updated blocklist, which you can see here: https://lemmy.world/post/2246130 if you feel like any website is missing, contact the mods. Supporting links can be added in comments or posted seperately but not to the post body.


3. No bots, spam or self-promotion.


Only approved bots, which follow the guidelines for bots set by the instance, are allowed.


4. Post titles should be the same as the article used as source.


Posts which titles don’t match the source won’t be removed, but the autoMod will notify you, and if your title misrepresents the original article, the post will be deleted. If the site changed their headline, the bot might still contact you, just ignore it, we won’t delete your post.


5. Only recent news is allowed.


Posts must be news from the most recent 30 days.


6. All posts must be news articles.


No opinion pieces, Listicles, editorials or celebrity gossip is allowed. All posts will be judged on a case-by-case basis.


7. No duplicate posts.


If a source you used was already posted by someone else, the autoMod will leave a message. Please remove your post if the autoMod is correct. If the post that matches your post is very old, we refer you to rule 5.


8. Misinformation is prohibited.


Misinformation / propaganda is strictly prohibited. Any comment or post containing or linking to misinformation will be removed. If you feel that your post has been removed in error, credible sources must be provided.


9. No link shorteners.


The auto mod will contact you if a link shortener is detected, please delete your post if they are right.


10. Don't copy entire article in your post body


For copyright reasons, you are not allowed to copy an entire article into your post body. This is an instance wide rule, that is strictly enforced in this community.

founded 1 year ago
MODERATORS
 

Newly appointed Starbucks CEO Brian Niccol won’t be required to relocate to the company’s headquarters in Seattle when he joins the coffee giant next month.

Instead, Starbucks says Niccol can live in his home in Newport Beach, California and commute to Starbucks’ head office 1,000 miles away on a corporate jet, according to the new CEO’s offer letter, which was made public in an SEC filing last week.

In his new role, Niccol, 50, will be paid a base salary of $1.6 million annually and has the opportunity to earn an annual cash bonus that could range from $3.6 million to $7.2 million depending on his performance. He will also be eligible for annual equity awards worth up to $23 million.

top 50 comments
sorted by: hot top controversial new old
[–] capt_wolf@lemmy.world 119 points 3 weeks ago

Oh cool, more corporate waste...

[–] ShaggySnacks@lemmy.myserv.one 105 points 3 weeks ago (1 children)

Brian Niccol "Guess what plebs? I commute over 1,000 miles one way to get the office. If I can do it, so can you. Get your asses into the office, plebs."

[–] NoForwardslashS@sopuli.xyz 20 points 3 weeks ago (1 children)

Send the corporate jet to pick me up and I will consider it.

load more comments (1 replies)
[–] Zaktor@sopuli.xyz 100 points 3 weeks ago

“It’s becoming increasingly common because we’re still in a competitive labor market,” he explains. “Executives aren’t accepting job offers if flexibility isn’t on the table.”

CEOs of major corporations aren't a "labor market". They're a bunch of narcissists looking for their next hit. They won't accept working conditions that don't favor them because they a) don't need to work and b) their motivation is being a business king and the more ridiculous the package is, the better it feels. It's just a MBA delusion that he has a special brain worth tens of millions of dollars more than promoting some underling. That the market thought 10% of Chipotle's entire value was this guy's special brain is just insanity.

[–] cabron_offsets@lemmy.world 93 points 3 weeks ago (4 children)

The climate crisis could be solved with probably just a single guillotine.

[–] FuglyDuck@lemmy.world 31 points 3 weeks ago* (last edited 3 weeks ago) (2 children)

Axes are more portable, and the turn around rate is faster. Just saying.

[–] homesweethomeMrL@lemmy.world 16 points 3 weeks ago

I’m intrigued by both of your suggestions and wish to subscribe to your newsletters.

[–] Reverendender@sh.itjust.works 12 points 3 weeks ago (1 children)

“Your honor, the defendant qualified their statement with the phrase “just sayin.” Clearly they cannot be prosecuted and this case must be dismissed.

[–] FuglyDuck@lemmy.world 5 points 3 weeks ago (1 children)

They also have reduced staffing requirements.

[–] Gradually_Adjusting@lemmy.world 6 points 3 weeks ago (1 children)

Nah, have a little decorum. Pollution and deliberate ecocide are probably some of the most destructive crimes in history after all.

[–] AVincentInSpace@pawb.social 5 points 3 weeks ago (1 children)

Bold of you to assume the people who replace the billionaires we kill would be better

[–] Vespair@lemm.ee 9 points 3 weeks ago (6 children)

They never said the guillotine wouldn't be a permanent fixture.

load more comments (6 replies)
load more comments (1 replies)
[–] Hobbes_Dent@lemmy.world 54 points 3 weeks ago

Starbucks is anti-climate pass it on.

[–] mp3@lemmy.ca 54 points 3 weeks ago

Supercommuting, instead of teleworking because that would embolden employees to ask for full-time teleworking.

Can't have the plebs think they have some power.

[–] homesweethomeMrL@lemmy.world 50 points 3 weeks ago (1 children)

I have no idea who this guy is.

And already I hate him.

[–] unmagical@lemmy.ml 8 points 3 weeks ago

He's from Chipotle, so Starbucks basically just replaced their top guy with a clone.

[–] FlyingSquid@lemmy.world 48 points 3 weeks ago

I bet he won't be fired if his plane is delayed 20 minutes. Unlike a barista who got stuck in traffic.

[–] ccunning@lemmy.world 45 points 3 weeks ago

This is really going to go a long way to make up for all the lost pollution from all the folks that started working from home recently

[–] z3rOR0ne@lemmy.ml 38 points 3 weeks ago

Well fuck you and your co² farting anus, Brian Niccol!

[–] MattTheProgrammer@lemmy.world 36 points 3 weeks ago

"if this is my commute, there's no reason for anyone to be remote"

[–] AI_toothbrush@lemmy.zip 35 points 3 weeks ago (1 children)

Hmm i live 1000 miles from work, which do i do: literally use technology that works at the speed of light(internet) or burn a shitton of fuel and propel myself at high speeds towards the building where i work. I think the answer is obvious.

load more comments (1 replies)
[–] Rooskie91@discuss.online 33 points 3 weeks ago* (last edited 3 weeks ago) (1 children)

We don't need to make up new words to normalize an obnoxious asshole exercising his wealth in a vulgar display of maleficence towards the environment.

[–] beefbot@lemmy.blahaj.zone 7 points 3 weeks ago (2 children)

10$ says Elon Muks will try to make SUPERCOMMUTE happen 🤪🫠🙄

[–] skyspydude1@lemmy.world 9 points 3 weeks ago (2 children)

No, he'll call it something much stupider like "Gigacommute"

[–] SwordInStone@lemmy.world 13 points 3 weeks ago
load more comments (1 replies)
load more comments (1 replies)
[–] EnderMB@lemmy.world 29 points 3 weeks ago (3 children)

A few questions here:

  • Why the fuck does Starbucks have a corporate jet? I know they're a global company, but surely the CEO doesn't need to be abroad that often?
  • Why would a company subsidise travel for a CEO to the tune of (likely) as much as he would get paid in a salary? If I were to tell my employer "I want to supercommute it'll cost you $100k" I'd be laughed out. Hell, if I asked for $100 I'd probably be laughed out of the room...

Jets aren't even remotely cheap to run. They cost millions, they cost tens of thousands to operate, and that doesn't include personnel costs or costs regarding runway rental or the kind of shit a CEO would need while in the air.

[–] Voroxpete@sh.itjust.works 9 points 3 weeks ago

Also, how many million tonnes of CO2 will this dump into the high atmosphere every year?

[–] 6gybf@sh.itjust.works 8 points 3 weeks ago

This is an unfortunately normal perk for c-level execs at major corporations. I’d be surprised if Starbucks only had one. He also most certainly has a driver (likely with military experience), and an apartment at the Ritz or similar in Seattle - all covered by the company.

[–] CouncilOfFriends@slrpnk.net 4 points 3 weeks ago (1 children)

For the reasons you mentioned I would hope this just means chartering flights. Owning a jet seems like the entire purpose is to flaunt how much money you can spend frivolously.

load more comments (1 replies)
[–] mindlight@lemm.ee 29 points 3 weeks ago

Psssst.... Starbucks... You're doing it wrong.

CARBON: 50 percent reduction in greenhouse gas emissions in Starbucks direct operations and value and supply chain.

https://www.starbucks.com/responsibility/planet/

[–] ChairmanMeow@programming.dev 27 points 3 weeks ago

That isn't "supercommuting", it's "stupidcommuting".

[–] Ghostalmedia@lemmy.world 25 points 3 weeks ago (1 children)

When he is not traveling for work, however, Niccol will still be expected to work from the Seattle office at least three days a week in alignment with Starbucks’ hybrid work policies, a company spokesperson tells CNBC Make It.

load more comments (1 replies)
[–] Zikeji@programming.dev 23 points 3 weeks ago (1 children)

To be fair, the offer letter mentions he is working from a remote office (and is able to hire an assistant of his choosing). I'm hoping this whole supercommute nonsense isn't daily and instead like.. monthly for some meeting or something.

Who am I kidding though, a $10M signing bonus? He gets up to $250K per year of personal use out of the jet? They'll even reimburse him $50K of legal and advisory fees he incurs having the offer reviewed by his own lawyers. That's where I stopped reading.

[–] BarbecueCowboy@lemmy.world 8 points 3 weeks ago (1 children)

Flight time itself should be about 2 hours and he's rich so he has options to skip most of the security theatre, that's... extreme but doable.

He's the CEO though so I'd say yeah it being a regular thing is probably unlikely.

[–] Cheradenine@sh.itjust.works 7 points 3 weeks ago

No security theatre if you fly private. The most you get is a quick id check coming onto the field.

[–] iAvicenna@lemmy.world 20 points 3 weeks ago
[–] Got_Bent@lemmy.world 14 points 3 weeks ago* (last edited 3 weeks ago)

I'm surprised by this because what rich guy wouldn't want to shift his income from a state with one of the highest if not the highest tax rate at his level of income to a state with no income tax?

It doesn't matter that the income will be sourced in Washington. He lives in California, and by that, the franchise tax board is hyper aggressive in getting their cut.

Note that the equity awards mentioned are taxable as well.

[–] seaQueue@lemmy.world 14 points 3 weeks ago

Supercommute sounds like a fancy way to say he can just rent or buy a luxurious place in Seattle to stay during the week.

[–] Badeendje@lemmy.world 13 points 3 weeks ago

This commute is just salary.. the CEO should at least be charged the cost of the travels as income and taxed accordingly.

[–] ef9357@lemmy.sdf.org 9 points 3 weeks ago* (last edited 3 weeks ago) (2 children)

Our system is insane. CEOs do the least amount of work and adds NO value. Why do they get more pay than someone who provides actual value? The people with the hardest jobs should have the highest pay.

[–] grepe@lemmy.world 8 points 3 weeks ago (3 children)

ceo is literally the only job that can be fully replaced by the "ai" at the moment with no loss of performance whatsoever

load more comments (3 replies)
load more comments (1 replies)
[–] TheDeepState@lemmy.world 8 points 3 weeks ago

That’s not bad for the climate.

[–] hark@lemmy.world 6 points 3 weeks ago

Would be a benefit for the environment if he'd supercrash.

[–] Laborer3652@reddthat.com 5 points 3 weeks ago

There is no such thing as a "supercommute". Only obscene opulence.

[–] Zugyuk@lemmy.world 5 points 3 weeks ago

I guess rto is hitting everybody

[–] NarrativeBear@lemmy.world 5 points 3 weeks ago* (last edited 3 weeks ago)

Going to need a shit load of frappuccinos

load more comments
view more: next ›