this post was submitted on 06 Mar 2024
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Oh yeah, when I think of innovation now I think Google and Microsoft. Seriously what has been innovated in the last 10 years by either of them? Most products by big tech over the last 10 years are knockoffs of competitor products or things they captured by buying out a startup. They're big lumbering slow corporate behemoths who are just maintaining their power status.
True innovation is what will come out of this. If they can't hoard users and be anti-competitive... then they actually might have to innovate.
Oh, come on, in that time period Google’s made several dozen copies of the same service! And some of them even lasted longer than a year before being killed!
And Microsoft has been steadily rewriting the book on naming schemes in a valiant effort to confuse you no matter which of their product lines/ services you need, and all while graciously providing Candy Crush and telemetry free of charge!
I love going to Entra (azure), the authentication manager (admin, legacy and Entra), the defender dashboard for DLP, wait no compliance, and then uh, what license do I need for this? It's a NIGHTMARE navigating their depreciated shit. Absolutely unreal
I'm in the middle of integrating (ugh) Entra, and 99% of the documentation is marketing bullshit in a circlejerk about how proud they are that they... changed the name.
Feels like everything's written in that self-congratulatory treacly voice these days. Most products are the equivalent of the little McDonald's hamburger with reconstituted onions and two anemic pickle slices but sold as though they have Michelin stars.
Yes that's the exact feeling I have. Fast food.
We've been moving from a lot of best-in-class services to Microsoft ones and this is exactly it. They're always just good enough to be passable but never great at what they do. The only real benefit they have is that a lot of stuff is "free" with other things (how Teams is killing slack despite being piss-poor) and that everything integrates better with Windows. And they're always behind the competition, like Intune was much much worse than the competing MDMs when we had to use it, and they've only kinda caught up by now.
It's a smart move because even if you do have an AAA product sooner or later some smartass manager is going to be looking to make a name for themselves and cut costs with something that's 'free'.
EntraID is pretty much the only time a MS rebranding actually makes sense because Azure Active Directory was confusing as hell.
All the other ones, like Lync -> Skype, Yammer -> Viva, Intune -> MEM were just marketing running wild for the sake of it and putting their customers up with the burden. And CoPilot is a disaster because they're dumping a whole load of different products under the same labeling and nobody knows what the hell is what anymore, even experts.
It's insane. The documentation is often times half accurate and feels like navigating a minefield of half truths, depreciations and context clues to find the solution to problems.
YES! So true.
Many times something doesn't work, you log a ticket and they're like "according to the docs it should work so you're doing something wrong" and you get into an endless loop of providing logfiles and doing random updates because really their 'premium' support (which isn't even microsoft but accenture) has no clue whatsoever. They don't know anything more than anyone who read the docs. It's like you're in a courtroom and you have to prove your innocence before they're going to lift a finger to help you. At least in a real court you're innocent until proven guilty 🤦♂️
Then eventually after a month or two you bug your account manager enough that they finally escalate the issue to someone who actually knows something at microsoft and they're like "oh yeah that feature doesn't work properly, try this". I mean for real. 🤬 So much wasted time.
It's not even the compliance portal any more it's purview.
Only if you have an E5 license! If you have an E3 it's still compliance and you can trial purview features
Of course the name changes if you pay for a different license lmao.
Ihatethemihatethemihatethem
It's difficult to innovate when most (or all) of what used to go to R&D is instead given to shareholders.