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submitted 7 months ago by ZeroCool@feddit.ch to c/technology@lemmy.world

Kendrick Lamar enters the tech space with a collaboration on the Light Phone 2. Light phones offer minimalistic experiences without apps or color.

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[-] Fisk400@feddit.nu 126 points 7 months ago

They all sold out and they are all packed in one dudes garage. The actual sale of them will take place over the next year over a series of ebay auction, as is tradition for limited edition things.

[-] FlyingSquid@lemmy.world 63 points 7 months ago

It's $299, which isn't ridiculous for a phone, but this is kind of gimmicky with its Magic 8-Ball thing and, of course, its celebrity backing. I don't know, I guess it's not the worst price point, but considering you can get low-end Android phones for that with more functionality, I'm also guessing the people buying it are not really worried about the price.

[-] designatedhacker@lemm.ee 38 points 7 months ago

Why not get a phone that can take, send, and receive pictures and video. It would also have maps, GPS, encrypted messaging, streaming music, audiobooks, e-books, home automation apps, ride hailing, food ordering, decent browser, etc.

Then, stay with me here, don't install social media apps. The lengths people go to so they can avoid social media when it is extremely avoidable is crazy to me.

[-] Ferrous@lemmy.dbzer0.com 17 points 7 months ago

What you're doing here is subtly shifting the burden of phone addiction from software companies and phone manufacturers back onto end users.

You're glossing right over the fact that these teams have the very best software engineers, mechanical engineers, marketers, ad people, psychologists, and doctors for the purpose of making these endlessly scrolling apps as addictive and hard to avoid as possible.

I read your comment and think about the people who say "why are you depressed? Just go lift some weights. It all comes down to you"

[-] designatedhacker@lemm.ee 16 points 7 months ago

It's more like "Why are you smoking cigarettes, stop buying cigarettes." It's addictive, well marketed and cool, and totally avoidable with some self discipline.

I wouldn't joke about people with an actual illness by telling them to toughen up, but we're not talking about that.

[-] c0mbatbag3l@lemmy.world 6 points 7 months ago* (last edited 7 months ago)

What you're doing here is subtly shifting the burden of phone addiction from software companies and phone manufacturers back onto end users.

I thought you were being satirical at first but then I realized you genuinely believe an individual has zero personal responsibility whatsoever. Lemmy is filled with children.

This isn't the housing market or alcohol, just don't install or doom scroll social media. Jesus Christ, nanny state garbage.

[-] Kusimulkku@lemm.ee 3 points 7 months ago

Of course the burden is on both

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[-] rifugee@lemmy.world 7 points 7 months ago

But what am I going to do while I'm pooping!? Read the news!?

[-] joemo@lemmy.sdf.org 6 points 7 months ago

Read whatever is in the bathroom, like we used to do! It's how I learned about TSS.

[-] helenslunch@feddit.nl 4 points 7 months ago

The point is that it cannot do those things.

It's smaller, it's lighter, the battery will last way longer, and it doesn't run spyware.

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[-] Afghaniscran@feddit.uk 33 points 7 months ago

Shit, you can buy a phone for £15 and I bet it's got snake on it

[-] sab@kbin.social 19 points 7 months ago

I mean, you're quite clearly paying for the lack of features here.
Which makes the 8 ball even dumber.

[-] FlyingSquid@lemmy.world 7 points 7 months ago

Yeah, the 8 ball bothers me, as does the 'it's a dumb phone, but you can add a bunch of apps,' which is... a regular smartphone with no apps installed for the most part. The e-ink screen is unusual and interesting for a phone and I can see the appeal there, but the rest is kind of odd.

I'm guessing the majority of the phones were bought by people who are big fans of Kendrick Lamar. I sort of understand. An (impossible) equivalent to me would be if Stanley Kubrick came out with some piece of tech. I'd be sorely tempted to buy it just because I love Stanley Kubrick.

[-] applejacks@lemmy.world 1 points 7 months ago

but you can't add a bunch off apps.

[-] FlyingSquid@lemmy.world 1 points 7 months ago

The minimalistic phone has no web browser and its screen is paper-like similar to that of some e-readers. In its simplest form, you can call, text, set an alarm, and use it as a hotspot, but there are add-on tools that include a music player, notes, a calculator, directions, and more.

Sure sounds like you can to me.

[-] applejacks@lemmy.world 2 points 7 months ago

many dumphones have these functions.

calculator and GPS is not what most people think of from the phrase "a bunch of apps"

[-] khlinxchaos@lemmynsfw.com 45 points 7 months ago

There's only 250 made, that's why it sold out.

[-] ZeroCool@feddit.ch 7 points 7 months ago

Hence “limited edition”

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[-] doublejay1999@lemmy.world 33 points 7 months ago

It’s 30 dollars of technology.

[-] alvvayson@lemmy.world 32 points 7 months ago

It is. Which is why it is so stupid that a company like Nokia or Motorola doesn't spend a little more on market research to totally own this market.

Or, maybe they did and partnered with Kendrick Lamar behind the scenes.

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[-] mojo@lemm.ee 24 points 7 months ago* (last edited 7 months ago)

Considered this phone but couldn't commit to something like that, nor can I justify such a price tag for that. Instead I'm attempting to dumb down my phone. Moving to GrapheneOS and starting from the basics is definitely a good starting point.

[-] chirospasm@lemmy.ml 17 points 7 months ago* (last edited 7 months ago)

I have owned the Light Phone 1 and the Light Phone 2 -- both were built with the intent to stay connected in a handful of ways without needing to have a full-spec'd, app-heavy, typically-sized smart phone.

If the intent and the vibe make sense to you, then it is a wonderful approach for a more 'minimalist' device: you can go outdoors, travel, hike, camp, etc., without having a smart phone to pick up and play with. I dig it.

If the intent and vibe don't make sense to you, the Light Phone may not be a good fit.

I really like the device, and use it often enough as a daily driver on weekends. Always glad to see some public attention on it.

[-] lea@feddit.de 16 points 7 months ago

I hate minimalism! This is a dumb phone that got rid of everything that made dumb phones charming.

[-] PancakeLegend@mander.xyz 19 points 7 months ago

I love minimalism, but dumbphones are not functionally minimal. They do less and seem "simple", but you're offsetting necessary utility elsewhere. Mostly they require making compromises that don't need to be made if not for a little self-control.

A simple black rectangle is perfectly minimal. How you set them up is everything.

[-] small44@lemmy.world 12 points 7 months ago

Ridiculous price for a dumb phone

[-] agent_flounder@lemmy.world 1 points 7 months ago* (last edited 7 months ago)

Not for a run of only 250.

Edit: I should have explained that I was referring only to economies of scale in manufacturing of electronics. Making only 250 of some electronic device means a much higher per unit cost than if one made 10,000 of the same thing. You can look at quantity discounts of microcontrollers or sensors or things like that ok Digi-Key or Mouser and see what I mean.

[-] Cornpop@lemmy.world 4 points 7 months ago

It’s an existing product. The only thing “limited” about it is it says phalange on the back. It’s a fucking stupid marketing gimmick. You can go buy a regular one right now, they are in stock

https://www.thelightphone.com/shop/products/light-phone-ii-black

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[-] Senex@reddthat.com 12 points 7 months ago

Let's be honest, he could sell poop in a ziploc bag and his fans would buy it.

[-] chemicalwonka@discuss.tchncs.de 8 points 7 months ago
[-] mojo@lemm.ee 11 points 7 months ago

One of the greatest rappers.

[-] avrachan@lemmings.world 5 points 7 months ago

Kendrik Lamar

[-] Parabola@lemmy.world 4 points 7 months ago
[-] helenslunch@feddit.nl 7 points 7 months ago* (last edited 7 months ago)

Since when is Light Phone "Kendrick Lamar's company"?

That explains why they're so damn expensive.

You could buy equally or more functional phones in the early 2000s for $100-200.

[-] TomMasz@kbin.social 7 points 7 months ago

I hardly text and your call is going to voice mail. Phone things are not the reason I have a smartphone. I'd be happy with an updated Palm Pilot with connectivity.

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[-] Cornpop@lemmy.world 5 points 7 months ago* (last edited 7 months ago)

You can go buy one right now. These have been out for years.

https://www.thelightphone.com/shop/products/light-phone-ii-black

It just doesn’t say phalange or whatever on the back lol. So fucking stupid.

[-] Llamajockey@lemmy.world 4 points 7 months ago
[-] pseudorandom@kbin.social 1 points 7 months ago
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[-] SmashingSquid@notyour.rodeo 3 points 7 months ago

Missing lte band 71. Hope the buyers don’t have T-Mobile in an area that’s b71 only.

[-] WetBeardHairs@lemmy.ml 7 points 7 months ago

Yeah the Light Phone 2 has been out for a while now. I saw it and thought "oh this is kind of interesting." Then I found out it has a shit radio and a shit battery. You'd think that it would last days and says on one charge but nope. Also it has USB-Micro for charging lol.

If they fixed a few things like that, I would be all over it.

[-] Th4tGuyII@kbin.social 3 points 7 months ago* (last edited 7 months ago)

I can only imagine what kind of profit this company is making by selling a phone literally purpose built to be as lightweight as possible both physically and on features for $299.

I'd be willing to bet they could sell that for half the price and still make a reasonably-sized profit - so I might just take out my popcorn and see if somebody does.

[-] onlinepersona@programming.dev 3 points 7 months ago

Not so dumb if it has voice recognition...

[-] Nilz@sopuli.xyz 5 points 7 months ago

The Nokia 3310 had voice recognition...

[-] Moneo@lemmy.world 5 points 7 months ago

Possibly for accessibility reasons? No point in shafting blind people just for a gag.

[-] autotldr@lemmings.world 1 points 7 months ago

This is the best summary I could come up with:


The Light Phone 2 is getting some particularly strong star power courtesy of rapper Kendrick Lamar's creative agency pgLang.

His company, which he runs alongside childhood friend Dave Free, has released a limited edition version of the "dumb" phone.

The minimalistic phone has no web browser and its screen is paper-like similar to that of some e-readers.

In its simplest form, you can call, text, set an alarm, and use it as a hotspot, but there are add-on tools that include a music player, notes, a calculator, directions, and more.

Users are invited to ask the phone a question and shake it to find out an answer.

It's not clear if Lamar himself is an avid user of the pared-down device, but more people are turning to "dumb" phones to cut down distractions and screen time.


The original article contains 257 words, the summary contains 136 words. Saved 47%. I'm a bot and I'm open source!

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this post was submitted on 04 Nov 2023
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