Isnt that pretty damn suspicious? We'd rather just shut down than sell it as a going concern?
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It's obviously pretty valuable. How would we feel if say, China decided Microsoft/Google/AWS/Oracle had to sell to a Chinese company on the grounds of national security? They'd rather pull out too, despite China being a very large market too. Or what happens if other countries starts demanding the same?
Pretty sure ByteDance would rather keep their IP.
And if they sell, do they keep the rights for the other countries or it belongs to the US now?
AWS already had to effectively do this. AWS only exists in two regions in China because they licensed much of the AWS software to be run by a pair of Chinese-government affiliated ISPs inside China (that is, Amazon doesn’t run AWS in either of its China zones — it’s run by a pair of Chinese companies who license AWS’s software).
This is why the China AWS regions are often quite far behind in terms of functionality from every other region (they either haven’t licensed all the functionality, they don’t keep up-to-date at the same cadence as Amazon, or Amazon is holding certain functions back), and why you can’t really access them from the standard AWS console.
So in effect, Amazon did have to give their software to Chinese-government affiliated companies in order to continue operating in China.
How would we feel if say, China decided Microsoft/Google/AWS/Oracle had to sell to a Chinese company on the grounds of national security?
But no one is saying that ByteDance has to sell TikTok to a US company. Just divest it to an owner that is not beholden to the Chinese government and obligated to share any and all data upon request. Compared to the legal requirements that China puts on US companies operating in China, this is a pretty tame ask.
They don't let our stuff operate there. It's only fair we treat them the same.
Except that is what China already does. Cloud providers with regions in China have to utilize a local partner company which gives access to the whole tech stack. It’s a reason that AWS China regions were always so far behind in service offerings to the rest of the AWS regions.
They wouldnt have to sell their IP even just the userbase and videos would be valuable enough to let someone else plug in an algorithm. Then again, i suppose this could all just be bluster.
The article talks about why they'd prefer to shut down if you take their word it. Essentially the US is such a tiny portion of ByteDances revenue, it would be more optimal to shut down then to risk the sale of their algorithm. Assuming they're using relatively similar algorithms on Douyin, and they don't want whoever they sell to to turn around and sell to their Chinese competition, which is where the real money is being made for ByteDance.
Bullshit, they're bluffing at best.
Average revenue per user is a pretty common industry benchmark, and the US absolutely slaughters the rest of the world. We're the fat, dumb, brainwashed cows the advertisers can't get enough of.
Is that really justified, or an example of selection bias?
Does it matter to a shareholder?
Not really. It depends on what it is. There are entire games and items that aren't available in the US, but make a killing in Asia.
Like, here's Genshin Impact numbers from 2023.
On that game, the US comes in at 7th, is less than half of the top country (Japan) and is notably behind Switzerland.
For Tik Tok specifically, we can look at their annual reports.
Let's look at average annual users per region. 682M in Asia Pacific, which does not include China. 192M in North America.
China's numbers are 750M daily.
I don't think most of their money comes from the US.
I think it's a gamble... Too many people love tiktok (don't ask me why) that they know the pressure on the gov would be terrible
More importantly, a forced sale (with a time limit to boot) is bound to fetch them the worst deal ever
I think they are calling their bluff
And before anyone comes at me with some stupid fallacy, no I don't love the Chinese government or I'm trying to imply tiktok has nothing to hide and it's the source of rainbows and warm sweet buns
They love tiktok because the algorithm works extremely well.
No other social media actually targets you as well as tiktok does. Instagram is constantly trying to shove you in the direction of whatever makes them the most money even if it's entirely unrelated to your interests. YouTube is clueless to what you like with shorts. Tiktok surfaces new content that is basically unseen anywhere else (thousands of views not millions) that perfectly fits your interests.
Could other platforms do the same thing? Probably: but they're too short sighted to do so.
Good to know .. I have honestly kept away from most social media after a stint in Reddit that pushed me here
I have never had a Facebook, insta, Google whatever social, tiktok, etc so I don't really get what people like there
Yeah I've deleted Facebook and affiliated products since 2017.
Google social never made sense to me but even just for content YouTube does a terrible job showing me what I want to see.
Tiktok had honed in on things I found funny or interesting within an hour of picking it up. And I'm not talking mainstream sports or TV type content, I'm talking niche sub communities and creators with less than 1k followers.
Idk how they're doing it (besides the obvious data collection) but they've got a well tuned algo.
No?
The way you are speaking it's as if they mean to close down the whole thing. There is a whole rest of the world for them to operate in. Sure losing the US market would be a huge detriment, but the owners still might rather have it everywhere else, than keep it running in the US in someone else's hands.
Makes the children screaming we are taking their toy away seem even more oblivious when the billion dollar corporation gives absolutely zero shits about losing the business.
We? Are you in congress being lobbied by Alphabet and Meta?
It’s a scare tactic. You as a customer won’t care if the business gets a new owner but if they threaten to shut down all the kids they have will start kicking and screaming to make the government dial back the decision.
I mean I'd be all fucking for it and honestly take the rest of facebook with you if you could.
Yes, but this is not the way. The US needs federal privacy laws that would regulate all these tech companies. Instead, congress shows that they don't care about the privacy of US Americans; they just don't trust China.
Then, in one of the biggest FUs ever to the constitution, they expand the FISA amendment.
So everyone here is probably like "please do it" but I do wonder how the general populace would react. Would people actually miss TikTok if it just disappeared?
Nope. They'd probably move to YouTube shorts or some other lower quality copy of Vine.
They’d reluctantly use Shorts or Slides if there’s no alternative, but realistically it’ll be something new. TikTok’s absence creates a vacuum that could be a huge opportunity for a new platform.
I refuse to watch any vertical short videos but if I never see that bullshit fucking moving logo ever again, I’m happier
Doesn't pixelfed support shirt videos now?
We might even get pants videos in 2025.
What’s next? Hats? Shoes? The sky’s the limit.
TikTok creators I follow get miserable amounts of views on YouTube. Shorts algorithm is nowhere near as good as TT and it's missing loads of features that make TT unique. If those creators were forced to move they'd probably go with Instagram but that's a poor replacement too.
As a European I'm curious how TT will look like without Yanks. It's already much more usable after it was banned in India so there's that.
Because people who want tiktok content watch it in tiktok, and those who don't don't like the format in general.
If tiktok started hosting half an hour long documentaries it wouldn't be any wonder that nobody would watch them, as the userbase doesn't have the attention span for that and they aren't scrolling tiktok for that type of content.
I personally have only one user whose shorts I watch, B. Dylan Hollis. And even there I would much rather prefer longer videos, but I'll take what I can get.
They are going to reels
Or, just as likely, would download some VPN and go on.
I'm curious about the practicality. IP addresses only roughly correlate to geographic location. Are they going to geofence their app?
Obviously the app can be removed from the US app stores, but I doubt they can prevent sideloading or just using a VPN to get access to a different country's app store. And what about all the devices that already have it installed? It's not like it will auto-delete.
It won't matter if there are ways to side load or circumvent, though. 99.9% of users will not be willing to be bothered with such things and the US market would effectively die for the app.
it's not like it will auto-delete.
You're probably right it won't, but it definitely could be done by Apple and Google.
Heavy users will definitely complain for the first couple of weeks, then they'll just move on to the next platform.
Good.
Yah yah, sure sure.
Please oh please
I mean...if operating in a country meant selling your US business, you're probably not going to say "oh gods someone please buy us 🙏", if you want a big payout...