this post was submitted on 06 Jun 2024
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Brand loyalty and also dependency of the tools due to existing projects and files. People invested into a system with huge money and efforts won't switch easily to something new and unknown, starting from scratch.
Linus tech tips did a video about this where he had his team use other tools. Essentially he was like, it would end up costing him more or the same as it would take his team longer to do the same stuff and relearn.
It might have been a shortsighted video, but you can look it up if you want to.
Indeed. Retraining and the extra time using a new tool is a short term loss for what should be a long term gain. The transition will always suck.
Short sighted LTT video?
Checks out
Seriously though transitioning your team to a new software suite will suck at first but it's worth it in the long run. Long term gains vs short term gains and all that.
Is Adobe suite a major cost for LTT though? It's the cost of a few licenses, and if it means just one less video goes out per year due to the inefficiencies of learning a new software package, it would not be worth the switch. I'm assuming each video they put out brings in revenue well into the 5 figures.
If memory serves it costs them something like $10k per year 4 years ago for the Adobe suite.
Link to the vid where they talk about it
Exactly, that would be chicken feed compared to the overall cash flow for LTT alone. He's got plenty of other YouTube channels and other means of making money.
YouTube ad revenue OF LTT in 2022 was $4.6 million, and sponsors would have paid the channel more than ad revenue was bringing in.
To add, let's do some math!
Let s be the total annual salary of every employee using Adobe. Our goal is to find the productivity ratio r such that changing to Gimp and open source more generally is a net positive from the standpoint of productivity and labor.
s/r will be the total annual salary after changing over, because (for instance) if r = 0.8 then LTT will need to either hire or work his existing hires 1/0.8 times longer, giving (at best, ignoring overtime and so on) s/r as the new labor cost.
We then subtract the current labor cost to get the switching cost s/r - s, and if this is greater than $10,000 then the switch is not worth it.
For instance, let's say LTT employs 1 person at $50k/year. He's a bit of a skinflint. We solve for r and arrive at a ratio of 5/6 or 83.33%.
If we have a different world where LTT hires 10 people and pays each of them $100k, we solve for r and get about 99%.
In other words, the switch is worth it only if the labor cost is small, so the extra labor is not very expensive, or the difference between the two software is negligible.
Obviously, LTT doesn't see the long-term benefit of retraining his team to not be attached to monthly subscription bullshit.
Short-term quarterly-profit energy.
Ah that means Adobe truly has us by the balls.
As far as InDesign alternatives go, do people know about VivaDesigner or even LaTeX for that matter?
Once upon a time print shops would only accept files in Quark Xpress format. Eventually, they came to accept InDesign documents too. They have licenses for the software and workflows and toolchains set up to integrate those files into their existing prepress and press systems.
LaTeX is purely for academic markup for postscript printing. VivaDesigner and its kind? Only niche and hobby layout and print.
That said, I only share in PDF now, so I use other software for the layout phases and don’t care that it isn’t portable to other shops.
I don't know about VivaDesigner (never looked for an alternative anyway), but I hope people know about Scribus. LaTeX is a bit too manual for someone coming from InDesign, so it's not a real alternative in that sense. My point was, that people have projects and files created and maintained with the Adobe software. Unless the programs are 100% compatible with the alternative, it's hard for many to make the switch. Plus they would need to learn a new "complex" tool, and know exactly which one is the right one and is worth switching for years to come.
Just giving people an alternative is not enough to convince them.
I've tried to use scribus, but the interface is pretty clunky and it doesnt react well to high-dpi screens in my experience.
If you start from the assumption you're using Quark 3.3, it's not bad,
In a word, no. They are focused on the Adobe name. A bit like Apple, lots of good alternatives but who wants to be seen with a 'insert non fashionable name here' phone. There was a time when Adobe was king, not anymore though.
Or maybe Affinity Designer? I bought that a few years ago for Mac and it was really good.