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Ford Delays $12 Billion in EV Investments Due To UAW Strike Impact and Slow Consumer Demand
(driveteslacanada.ca)
This is a most excellent place for technology news and articles.
Oh no! Pay your workers more maybe?
And make the EVs affordable so they can be demanded?
Affordable? Are you in the market for a new Ford vehicle? What does your budget look like?
If you're in the US you can get into a
for like ~$20k after the federal tax incentive, plus any state incentives that would apply in your situation.
If you're talking about Ford specifically, they're not going after the budget market because they're trying to play to their strengths - the F150 and Mustang. Neither of those brands are typically associated with being cost conscious, but the F150 has been the best selling vehicle in the country for
. The F150 Lightning is priced comparably to the gas powered option for similar features, and the Mach-E is right in line with the Mustang GT, which makes sense because let's be honest, nobody buys an ecoboost Mustang expecting to enjoy it.
Chevy and Ford are garbage.
Just to put a number on it, the UAW cost increase is around $1000 per vehicle
Can you provide a source for that?
Edit: Appreciate it!
Yeah, that won't affect the cost. If Ford could increase the price of their vehicles by $1,000 and still sell them, they would be doing that right now. All this will do is eat into their profits.
Pretty much. Prices are set by supply and demand, but when you tack on a fixed cost across the board it does put upward pressure on the price.
I would have thought it was more honestly. I know what team’s labor is and it’s north of that figure for $10K customer price.
$1,000 labor is 2% on a $50,000 vehicle. 1.5% on $75,000. Obviously I’m not looking at dealership markup, etc for ease of math. This just gives you an idea of what percentage that is.
That sounds wrong. Their factories and parts must be super cheap for labor to make up such as large portion of cost.
The UAW pres, I think, said labor was like 5% the cost of vehicles. They could double everyone's pay and still make ridiculous profits.