This article is about the author's personal relationship to E3 and how it reminds him about unhealthy work habits he has, which he also thinks are commonly occuring in games journalism.
I think it's very fair not to like the article, I wasn't overly interested in it myself, but honestly I can't help but disagreeing with the negativity directed towards the author in many of these comments. Go ahead and dislike the point of the article, but making a uncharitable reading about the author just seems silly to me.