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The more I think about it, the more the 5 minute car commercial in Barbie bugs me. (feddit.de)

submitted 1 year ago by GCostanzaStepOnMe@feddit.de to c/moviesandtv@lemmy.film

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It's like in a music video when the artist suddenly pulls out the new Samsung explosive device, and your heart sinks a little.

Not only is it necessary for even decent movies to be packaged within some IP, they also seem to rely on selling ad space within the movie itself.

Very bleak.

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[–] Gaybees@artemis.camp 5 points 1 year ago (1 children)

It might not be as obvious as literally winking into the camera, but Top Gun had substantial monetary investment from the U.S. military, and they definitely tried to make being in the military look cool and fun and attractive.

They definitely don’t show what it’s really like to be a service member, and that’s for good reason.

[–] GCostanzaStepOnMe@feddit.de 3 points 1 year ago (1 children)

Yeah that's kind of my point. Even knowing it's partial propaganda, you'd know when something is "off". Just like even knowing that Barbie is partially a branding campaign, You know how the car comercial scene is "off".

[–] Gaybees@artemis.camp 4 points 1 year ago

I guess what I’m saying is I don’t see either top gun or Barbie movie as “partial propaganda”, I see them as entirely propaganda. So, at least for me, having some additional propaganda for Samsung phones or car brands doesn’t seem out of place or jarring for me.

It’s honestly more jarring for me to see how the military is portrayed compared to what it’s actually like.