this post was submitted on 22 Aug 2024
798 points (98.9% liked)
Technology
60052 readers
3246 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 2 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
I wonder why are they so invested into this "feature".
Building a fully trained model on user preferences/habits is the holy grail of marketing.
You can infer user intelligence, addictive personalities, and vices. You can couple that with income and likelihood to spend.
When you pull that kind of data from email or even from web browsing, you don't get the kind of depth that you can get from a trained model.
There's models with all your habits and preferences, they're worth serious money. And that's why Microsoft is pushing so hard to make sure you log in with a online account.
Honestly, it's an exciting feature. I just don't trust anyone to build it, or even myself to keep it safe.
Up front disclaimer: this is all conjure on my part.
I own an "AI" laptop (only because I was interested in a snapdragon x). Most of the AI enabled features don't really require a NPU, such as a decent background camera blur, some paint and photo stuff, live captions, etc. Microsoft was looking for a headline feature that didn't already have a CPU/GPU/cloud implementation. Enter: recal.
IMO this is very much about finding a novel feature, that doesn't have an alternate implementation. The near term motive is to justify their "AI" PCs to customers in hops that customers adopt them. I suspect the long term goal is opening up a revenue stream for AI - get customers used to "AI enabled" features and then tack a subscription cost onto them, but I truly hope this won't be the case - especially when the hardware you own has a NPU.
I find npus dumb just to boost ai performance what the hell a cpu and gpu is enough