this post was submitted on 10 Aug 2024
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The cheaper the item, the bigger the brand.
Store brand tshirts from places like C&A are often entirely plain, meanwhile expensive brands like Gucci are all about plastering their logo everywhere. I'd be surprised if Gucci shirts actually had lower production costs than C&A shirts.
There’s a difference between consumer luxury goods and actual luxury goods which are typically unbranded and bespoke.
My rule of thumb is, if I've heard of it (outside of my niches), it's not actually a high end brand
Sure, but the comic is about your "consumer luxury goods".
Even brands like gucci and their line up, their entry level will have bigger brand logos, because they know people who buy entry level gucci are people who want to show the world they have gucci. Real rich people will buy something more cleaner looking.
Sounds like rich people are paying to get the ads removed.
Not necessarily. The big fashion brands are about just that: fashion. Of course, some use the logo as a pattern, like Louis Vuitton.
The lower tier products are for people who can’t afford the high end stuff but want to own something “Gucci” or “Fendi” or “Chanel.” Those t-shirts with the logos emblazoned on them are either the high end brands exploiting an easier revenue stream or knock-offs. Make no mistake, Gucci isn’t above charging average people $80 to $100 for a T-shirt!
The bigger the cushion, the sweeter the pushin