this post was submitted on 27 Dec 2023
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I'magine trying to light your cigarette, and you get a popup ad
Believe it or not, that's actually what the complimentary branded matchbooks that smoke shops and strip clubs used to give away were meant to be!
They weren't an ad directed at you, though - they were an ad directed at your friends. You'd go hang out somewhere, set your cigarettes and matches down, and people would see the logo.
My grandpa actually had an interesting collection of those old matchbooks.