this post was submitted on 19 Dec 2023
1188 points (95.1% liked)

Technology

55919 readers
4639 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago
MODERATORS
L3s@lemmy.world
enu@lemm.ee
fry@fry.gs
L3s@fry.gs
enu@lemmy.world
L4s@fry.gs
L4s@lemmy.world
1188
New Study: At Least 15% of All Reddit Content is Corporate Trolls Trying to Manipulate Public Opinion (medium.com)
submitted 6 months ago by silverbax@lemmy.world to c/technology@lemmy.world
171 comments fedilink hide all child comments
you are viewing a single comment's thread
view the rest of the comments
[โ€“] doctorcrimson@lemmy.today 34 points 6 months ago (1 children)

TBH I'm surprised it's not higher than that. Even back before the API changes it certainly felt like a lot of front page content was paid for.

[โ€“] ManOMorphos@lemmy.world 4 points 6 months ago

A lot of the shill marketing is very hard to prove. A lot of the dialogue gets mixed in with commentors that have genuine brand loyalty.

It's far too easy for a marketing team to acquire a high karma account and blend in. We'll never get a truly clear picture of how much Reddit is astroturfed.