Privacy

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A place to discuss privacy and freedom in the digital world.

Privacy has become a very important issue in modern society, with companies and governments constantly abusing their power, more and more people are waking up to the importance of digital privacy.

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Marketing Company Claims That It Actually Is Listening to Your Phone and Smart Speakers to Target Ads (www.404media.co)

submitted 9 months ago by minnix@lemux.minnix.dev to c/privacy@lemmy.ml

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[–] Rejacked@lemmy.world 4 points 9 months ago (1 children)

All you need is a list of advertising keywords. Have the device treat those like wake words just like Alexa and then target ads to the device based on which words it heard most often.

This is but the most simple version, it's easy to elaborate from there.

[–] pixxelkick@lemmy.world 15 points 9 months ago

Have the device treat those like wake words just like Alexa

You do understand how incredibly difficult this is right?