this post was submitted on 16 Nov 2023
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In a surprising move, Apple has announced today that it will adopt the RCS (Rich Communication Services) messaging standard. The feature will launch via a software update “later next year” and bring a wide range of iMessage-style features to messaging between iPhone and Android users.

Apple’s decision comes amid pressure from regulators and competitors like Google and Samsung. It also comes as RCS has continued to develop and become a more mature platform than it once was.

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[–] jmcs@discuss.tchncs.de 161 points 11 months ago (29 children)

Ironically, despite Apple's whining to get to this point, between this, and the EU forcing them to adopt USB-C, and, hopefully 3rd party stores and browsers, I may consider an iPhone for my next phone.

It's a pity you almost need to point a gun to their head for them to consider unshittifing their products.

[–] ptz@dubvee.org 92 points 11 months ago (5 children)

Yeah. My iphone fanatic of a friend was complaining about something on hers the other day, and was like "Why doesn't Apple just do {whatever}?"

My reply was basically that Apple didn't become a trillion dollar company by giving customers what they want. They became a trillion dollar company by telling customers what they want and marketing the crap out of it.

[–] PreviouslyAmused@lemmy.ml 30 points 11 months ago (2 children)

That was Jobs’ (Jobs’s …? Jobses..?) whole thing. People don’t know what they want until we’ve told them.

And I’d say it’s worked out pretty well for the entire tech industry so far.

[–] andruid@lemmy.ml 9 points 11 months ago (1 children)

It's popular idea for a lot of innovation focused groups tbh. "If I have the people what they asked for I would have given them faster horses." -Henry Ford

And to a certain degree there is truth to it.

[–] rwhitisissle@lemmy.ml 2 points 11 months ago

The People: "We could really do with less antisemitic conspiracy theories."

Henry Ford: "Hold my beer."

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