this post was submitted on 20 Oct 2023
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As one of my favorite baduk streamers puts it, "the mistake was earlier".
Using dozens of DLCs to get B2B-grade revenue out of a game sounds like a great business strategy, but as Paradox is EOLing all those games that people have spent hundreds on, I think there is this reaction of "why should I prepare to spend hundreds again?"
I genuinely believe this is a "short term revenue" thing, and will ultimately cost them against a subscription-from-day-1 model. I mean, I doubt I'm the only person who can't bring themselves to even LOOK at Crusader Kings 3. I never touched Sims 4 until it was free. And if EU5 comes out? I'll act the same. Paradox already has more of my money than Blizzard, so more power to them, but how many people like me aren't going to consider buying sequels? It's not about the money, it's about the investment of money. If I were in $500 from subscription fees, I'd feel less harmed than $300 in DLCs for a now-out-of-print game. We humans are a complicated psychology
For me, I'll try em when they're free or when they go full patient-gamer. Which is a shame because Paradox makes excellent games. They just keep making people like me want to wait to pull the trigger.
I'd much rather pay one time purchases than a subscription, because then it feels like I'm just renting instead of buying.
And an "EOL" game isn't necessarily bad because now modders can mod the game without worrying about updates breaking things, unless the game goes truly "EOL" by removing aspects of the game or worse, the game itself.
I agree completely in most cases. It's these mega-DLC games that flip the script. I can only use personal experience as precedent, but for me I just can't bring myself to play a game I haven't invested a lot of money in over a very similar game I have.
Yeah, but this sorta reiterates my point. Modders embracing the older game makes it hard to sell a newer game. I mean, I have a feeling Minecraft2 would not be nearly as easy a sell as Minecraft is.
I see your point. Personally, when I look at the money I spent vs hours played, it’s still the cheapest non-indie game I own
So when considering whether to pull the trigger on CK3 or spend more time in your beloved CK2, where does your head go?
It's not a bad thing that you think CK2 was worth every penny. I think my espresso machine was worth every penny. But I don't buy lattes or make drip coffee because I have it and it cost me more than I thought I'd ever spend.
I’ll try the new game. Looks like a lot of improvements and new game modes that aren’t available even with mods
Fair enough. I think my arguments still stands less the obvious anecdotes. I decided to explain my thoughts a bit deeper in another thread if anyone's interested.
IDK, I have most of the DLC for EU4, all of the DLC for CK2, and about half of the DLC for C:S, and I'm excited for C:S2, I own CK3, and I really hope they make EU5 soon.
Yeah, I've paid Paradox hundreds over the years, but I've gotten thousands of hours of entertainment from them, so my cost per hour is way lower with their games than with other games I play. My top four games in terms of playtime are all Paradox published, and I've paid <$1/hr for each game. That's amazing value imo.
That's fair. I don't have numbers to back this, but I do know a little about psychology related to sunken cost. We're drawn to embrace and support what we've invested in. Actually I've got some numbers that "sorta" back it depending on how you look at them.
CK2 sold 2M copies in about 2.5 years. CK3 sold the same number of copies in 1.5 years. Why is that an argument that CK2's DLC is hurting CK3 sales? Two reasons. First, because Paradox is a MUCH bigger company now than it was in 2014 (thanks in part to Cities Skylines, topically speaking), and CK3 would/should be riding on the coattails of CK2 and isn't. Second, because those 2M sales for CK2 includes an added 7M DLC sales, and DLCs arguably reduce sales a bit simply by existing (I know I was in the boat of "holding off a while" because of the DLC).
IDK, I think that form of argument is a bit like reading tea leaves, up to interpretation and easy to align with preconceived notions.
What we need to make a strong argument is a comparison with similar games where one set follows a release model and the other follows a DLC model. Then look at initial sales vs lifetime sales, development budgets, how much discounts impact sales, etc.
That said, a game like CK or EU targets a niche audience, so they want to get more value from the initial game development, so DLC makes sense. The dev cost vs initial sales probably isn't very favorable vs mass appeal games, so they use DLC to recoup that cost as a form of customer retention. So drawing direct comparisons will be difficult.
I'm utilizing established psychological and business concepts and applying them to the gaming industry only to recognize that the outcome is a number I would have predicted. But, I never mind a good cup of tea either, I just use those leaves to guess the stock market (kidding, obviously). The stock market, ironically, seems to agree with me on this. CK3 released 9/2020 in the middle of COVID. Paradox stock went up $10 per share coming up on release date, held for a few months, and then broke falling to pre-CK3 levels fairly quickly. Compare to other gaming companies. Blizzard/Activision grew 20% in the same timeline with no coinciding game releases at all.
Obviously, you have to take any stock change with a grain of salt, as news and random events can affect stock prices. But product expectations (both internal and external) drive stock. Of course, one could just say "maybe CK3 underperformed against expectations, but it's not related" but if I have to pick between the model that predicted reality and a model that has to say "maybe", I pick the former.
Are you suggesting that games are somehow "different" from other market segments in this way, despite prima facie being affected by exactly that?
I don't disagree. Any niche product with a highish budget needs to consider creative monetization strategies. If you can't sell the product for enough to make a profit, then you can't really justify developing it. That doesn't mean the strategy paradox used for CK2 wasn't going to affect sales for CK3. I don't know what I'd do if I were a decisionmaker at Paradox because it's not an easy problem. I'm not saying they didn't do the best they could, only that I am fairly convinced CK2's model influences the sales of CK3.
I meant looking at one data point and extrapolating a pattern and causation. All your data point shows is that CK3 sold more than CK2 over a shorter time span, but maybe not as much more as one might expect. There are a lot of other valid ways one might interpret that data.
Well sure, any sequel is impacted by the game it's succeeding. That's true for pretty much any product.
The question is, did CK2's model hurt CK3's sales long term? Paradox's DLC model is a long term strategy, so initial sales are a bit less interesting than longer term sales than in other games, but they're still indicative of interest and how successful future DLC releases are likely to be.
To get that answer, we need to compare Paradox's model vs similar games that use a different model. That's the same way you'd do it in stock market analysis if you're trying to identify why a stock movement happened.