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submitted 2 weeks ago by AnActOfCreation@programming.dev to c/technology@lemmy.world

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YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.

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[-] dvdnet62@feddit.nl 51 points 2 weeks ago

[-] FinalRemix@lemmy.world 23 points 2 weeks ago* (last edited 2 weeks ago)

what a time to be alive...

[-] Stupidmanager@lemmy.world 18 points 2 weeks ago

Ha, nope. But i see I’m not alone. There is hope dear people.

[-] Rentlar@lemmy.ca 2 points 2 weeks ago

Youtube 2026: you are no longer allowed to skip ahead in videos in order to blend the video and ad "experience" together.

this post was submitted on 13 Jun 2024

620 points (98.4% liked)

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