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The CW is building sports programming from scratch (awfulannouncing.com)

submitted 1 year ago by realcaseyrollins@kbin.projectsegfau.lt to c/moviesandtv@lemmy.film

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There's no real formula to creating your own sports department, but it does require a lot of money, which The CW will soon find out.

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[–] HobbitFoot@thelemmy.club 1 points 1 year ago (1 children)

So, it looks like the CW is trying to buy cheap sports rights to start filling their roster. Sounds like a plan.

[–] notun@lemmy.world 2 points 1 year ago

More like replacing their roster. They're actively trying to get out of scripted shows.