this post was submitted on 20 Dec 2023
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Apple to stop selling its latest smartwatches after losing patent case to rival that says 'even the world’s most powerful company must abide by the law'::Sales of the Apple Watch Series 9 and Ultra 2 will be halted on the company’s online store on Dec. 21 and at its physical retail locations beginning on Christmas Eve.

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[–] jordanlund@lemmy.world 13 points 10 months ago (3 children)

I wasn't aware that they actually LOST the case, just that it was "disputed". Wow.

Pulse oximeters retail for about $20, they couldn't just settle? Offer them back $10 to $15 per watch sold?

[–] BigBlackBuck@lemmynsfw.com 4 points 10 months ago (2 children)

I believe the company didn’t want to license or settle because they are producing their own smart watch, but I don’t remember where I read that.

[–] lobsticle@lemmy.world 4 points 10 months ago* (last edited 10 months ago) (1 children)

I wonder if they're a publicly traded company. Given the choice between this company trying to compete in the marketplace against Apple versus a guaranteed revenue stream from licensing and royalty fees (and likely a lucrative one at that), I'm pretty sure I know which the shareholders would pick. If this company ends up doing the former and going under, I can just smell the shareholder lawsuit that would ensue.

[–] BigBlackBuck@lemmynsfw.com 3 points 10 months ago

They are public, NASDAQ: MASI

Stock price $116.75, YTD down 20.05%