this post was submitted on 23 Aug 2023
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Setting aside anything related to Musk, Tesla really doesn’t seem to be staying competitive.
Cybertruck (and the “indestructible” window press conference) is probably the easiest example. Years of attempted hype that haven’t paid off in a meaningful manner, while rivals have been releasing in-class competition. Anyone can see that’s a problem.
Tesla cars used to be pretty revolutionary, now they’re in an entirely different era that’s filling with exciting EV alternatives around every corner. Yet Tesla style still looks the same. The shoddy construction is still around and becoming more widespread knowledge. They’re failing to attract their target audience due to a long series of missteps. More problems.
Not to mention that Tesla was downright overpriced at its height. It’s a fraction of the volume yet made other automaker valuations look minuscule. The logic for that was never there.
Besides Musk…it’s the fact they are still using the same design from 10+ years ago. When I see a tesla, I can’t tell the difference between the S & 3 or the X & Y. They made one car and scaled it in their software. All 4 cars are due for a redesign and they don’t need to all look identical. And they need to figure out how to actually assemble them without being shit.
Nothing wrong with that if it’s successful. VW used the same design language for the Beetle/Van/Truck for ages.
Same design language and copy cats are different. I can clearly make the difference of a Jetta/Passat or Civic/Accord. They obviously share a similar design but are definitely their own. Tesla’s on the other hand, I couldn’t tell you the difference of the X or Y. They look identical. Even the sedans look damn near identical. And no other car company keeps the exact same design for 10+ years (besides Toyota and the 4Runner)
Most people can't tell a Macan from a Cayenne or a 911 from a 718, doesn't matter what enthusiasts think, normies are the people who represent the majority and they're buying the cars anyway.